HEALTHCARE MARKETING SOLUTIONS

Premier Community HealthCare Annual Report Case Study

  • Premier Community HealthCare Annual Report Case Study
  • Premier Community HealthCare Annual Report Case Study
  • Premier Community HealthCare Annual Report Case Study
  • Premier Community HealthCare Annual Report Case Study

THE CLIENT
Premier Community HealthCare was founded in 1979 and serves patients in Pasco and Hernando counties in Florida.

THE CHALLENGE
It was all hands on deck for Premier Community HealthCare as COVID-19 became a constant communication priority in spring 2020. The team barely had time to think about their annual report – except knowing they wanted it to focus on how the presence of the facility builds strength and resiliency in their community, in good times as well as bad.

THE SOLUTION
After a productive kickoff call, Premier Community HealthCare’s image.works creative team took the reins, turning the healthcare facility’s community-focused ideas into a “Report to the Community.” By incorporating the theme “Cultivating a Healthy Community” into every facet of the annual report, the image.works team captured the story of the healthcare facility rather than just the numbers, which were turned into fun, easy-to-read infographics that highlighted the work the facility is doing and the people who are making it happen.

THE RESULTS
Ultimately, our involvement not only resulted in a stunning report, but also took the load off Premier Community HealthCare’s marketing team, freeing them up to focus on what really mattered – helping their community through a crisis.

IN THEIR WORDS
“While COVID-19 communications have been all-consuming for our marketing team, we needed to entrust the composition of our annual report with image.works. From our original concept meeting to the production, communication was constant, the design process was refreshing, and they worked to ensure 100% satisfaction. The team at image.works provided a fresh perspective, ensuring our final product was appealing and error free. We look forward to future projects with this team.”

– Brittany Burke, Communications Manager